Demographics and Statistics

Business Climate

Business Climate

Loveland is undergoing tremendous growth. Some of the significant commercial projects include:

Medical Center of the Rockies, a trauma level II hospital, to be complete in 2007. Poudre Valley Health Systems will open its second Larimer County Hospital located in the northeastern part of Loveland at Centerra in February 2007. With the rapid population increase, PVHS's new hospital, Medical Center of the Rockies, will be a Regional Trauma Center with a Level II designation as a regional provider and resource for trauma-related injuries, as well as a full service medical center. When Medical Center of the Rockies opens its doors, healing will be more than a daily focus for every member of the expert medical and clinical staff. It will also be built into every brick, carpet and courtyard - literally. The new regional hospital under construction at Interstate 25 and U.S. Highway 34 is working to earn certification through the U.S. Green Building Council's Leadership in Energy and Environmental Design, or LEED, program. No institutions in Northern Colorado and only one hospital in the country have received certification to date.

Group Publishing recently moved into their new building. The expansion of the publishing company's current campus was the result of substantial growth within the company. The $6 million project was designed and constructed by locally owned, the Neenan Company. The expansion includes a three-story, 47,000 square foot building. The addition is attached to the west side of the Group's existing office building, giving the Group a total of 120,000 square feet of building space. The building reflects the architecture and interior of a mountain lodge feel native to the northern Colorado area. The expansion will accommodates more then 100 additional professional employees. The Group currently has 400 staff members.

McKee Medical Center celebrating its 30th year in Loveland, has undergone extensive growth in the last few years. The addition of a new $40 million wing embodies a change in health care philosophy. The three floors add 120,000 square feet on the hospital's east side. The first floor added 60 beds to the hospital's existing 100 beds. The new surgical services on the first floor have 15 pre/post operative rooms. The seven operating rooms will underwent renovations and equipment upgrades. The new intensive care unit and telemetry on the second floor doubled the unit's beds from six to 12 with the ability to handle 34 beds. The third floor of the new wing, women's services boasts of 13 spacious - more than 350 square feet - birthing suites with Jacuzzi tubs. It doubles the hospital's former number of birthing suites and adds operating and recovery rooms for Caesarean sections, four triage rooms to monitor labor and a nursery with a lactation room.

The Promenade Shops at Centerra: A new outdoor life style mall opened October 2005. Some of the stores in the new mall include:

  • Foley's Department Store
  • Dick's Sporting Goods
  • Helzberg Diamonds
  • Select Comfort
  • Bent Fork The Grill
  • PacSun
  • Chapungu Gallery
  • American Eagle Outfitters
  • Metrolux 14 Theatres
  • Barnes & Noble
  • Best Buy
  • P.F. Chang's China Bistro
  • Biaggi's Ristorante Italiano
  • Coldwater Creek
  • Victoria's Secret
  • Express
  • Bath & Body Works
  • Red Robin Gourmet Burgers
  • On The Border
  • J. Jill, and Eddie Bauer

In the Historic Downtown area, developers have announced the new Lincoln Place, a multi-level office/business space with residential apartments on the upper levels.

Kroll Factual Data has added their third office building, a 32,000 square foot structure.

Heska Corporation is in their new 60,000 square foot office/research facility that houses 145 employees.

The Marketplace at Centerra is completing construction with the addition of JoAnn's, Old Navy, Marshall's, Ross, Panera Bread, Chick-Fil-A, Chipotle, Mimis Cafe, Pier I, PETsSMART, and much more.

The High Plains Environmental Center with plans for trails around both Equalizer Lake and Houts Reservoir.

Lowe's has opened a new location in Loveland.

A new medical building, Skyline Medical Center, was recently completed.

The new Larimer County Fairgrounds, The Ranch, and event center, Budweiser Events Center, was recently completed. Many residents enjoy hockey, conventions, concerts and numerous other large meeting space venues.

Clear Channel has announce the plans for a 12,400 square foot building to house their numerous regional radio stations, i.e., KSME 96.1 FM "Kiss", KQFL 97.9 "Sunny"; KPAW 107.9 FM, "The Bear"; KCOL 600 AM, news talk radio; and KIIX, 1410 AM, nostalgia music.

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Business Climate - Industry

During the first quarter of 2006, every major industry sector represented in Northern Colorado experienced growth. Those in the service, manufacturing, government, retail trade and construction sectors saw the greatest expansion. Studies of the regional labor market describe a diverse workforce, powered by a strong work ethic. The region has been proactive in workforce development, with leaders in employment, education, economic development and industry working together to ensure that a quality labor force exists well into the future.

Loveland's Largest Employers Updated March 2006
Company Product/Service # of Employees
Thompson School District R2-J Health Care Facilities 2,030
The Promenade Shops Retail/Mall 1,489
Larimer County Government 1,485
Poudre Valley Health Systems Educational Facilities 975
Wal-Mart Distribution Center Wholesale Distribution 964
McKee Medical Center Health Care Facilities 950
Hach Company Manufacturer 838
Woodward Governor Manufacturers/Processors 831
City of Loveland City Government 702
Group Publishing Publishers 400
The Outlets at Loveland Retail/Mall 343
Foothills Gateway-Larimer Co. Disabled Persons Assistance 268
Kroll Factual Data Risk Consulting Business 254
GE Global Controls Services Manufacturer 250
Quebecor World Printers 225
Loveland Good Samaritan Retirement Village Independent and Assisted Living 205
LPR Construction Construction 200
Platte River Power Authority Utility 198
Connell Resources General Contractor 192
Orthopedic Center of the Rockies Orthopedic Physicians 180
Mosiac Disabled Persons Assistance 160
Porter Industries Janitorial/Cleaning Service 152
United States Postal Service Government/Federal 131
Super Vac Manufacturers / Processors 130
Penton Technology Media Publisher 130
Lowe's Home Improvement 125
Allen Plumbing and Heating Plumbing & Heating 120
Heska Manufacturers / Processors 117
Sam's Club Membership Club 115
Home Depot Retail: Home Improvement 105
Northern Colorado Rehabilitation Hospital Health Care Facility 100
Source: Loveland Chamber of Commerce and Visitors Center, March 2006

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Business Climate - Employment

According to local employers, the productivity, knowledge base and work ethic of the people are key assets of the area labor force. Productivity levels are impressive and can be confirmed by visiting with local firms, such as Hewlett Packard, Agilent Technologies, The Group Publishing, Waterpik Technologies, Inc., etc.

Civilian Labor Force and Unemployment Rates
December 2004
(not seasonally adjusted)
City Labor Force Employed Unemployed Rate
Fort Collins/Loveland MSA 154,389 146,685 7,704 5.0%
Fort Collins 74,421 70,456 3,965 5.3%
Loveland 29,292 27,898 1,394 4.8%
Colorado 2,535,965 2,408,343 127,622 5.0%
United States 148,203,000 140,156,000 8,047,000 5.4%
Source: Colorado Department of Labor and Employment and Larimer County Workforce Center

http://www.coworkforce.com/lmi

Northern Colorado has one of the highest educated workforces in the nation. Layoffs in the high-tech industries, have left professionals from some of the industries' top ranked technology companies in search for new jobs.

The Colorado Department of Labor and Employment's Larimer/Weld Regional Job Vacancy Survey, Fall 2004, states:

"The Job Vacancy Survey sectors with the highest number of vacancies are: Government; Health Care & Social Assistance; Trade, Transportation & Utilities; and Leisure & Hospitality. Government alone has more vacancies than the bottom seven industries combined. Almost half of the vacancies in government are part-time permanent positions.
Health Care & Social Assistance has the second highest number of vacancies and the highest average wage in the survey at $19.00 per hour. This is nearly four times the minimum wage, and nearly $2.00 more per hour than the average wage in Construction, which is the second highest paying Job Vacancy Survey sector."

Top Twenty Occupations with Estimated Vacancies
SOC Code Occupational Title Vacancies Estimated Vacancies Found Mid-Point JVS Wage
29-1111 Registered Nurse 100 84 $24.80
27-2022 Coaches and Scouts 87 87 $11.20
37-3011 Landscaping & Groundskeeping Workers 69 62 $9.60
41-2011 Cashiers 64 36 $7.40
25-2011 Preschool Teachers, Except Special Education 48 6 $10.00
27-2023 Umpires, Referees and Other Sports Officials 47 47 $11.10
41-2031 Retail Salespersons 47 17 $7.40
31-1012 Nursing Aides, Orderlies, and Attendants 41 28 $9.20
35-3031 Waiters and Waitresses 40 11 $5.20
43-3071 Tellers 37 12 $9.00
53-3031 Driver/Sales Workers 33 12 $6.20
53-7062 Laborers and Freight, Stock, and Material Movers, Hand 33 21 $11.10
35-2014 Cooks, Restaurant 33 9 $7.40
43-9061 Office Clerks, General 24 7 $11.50
43-4171 Receptionists andInformation Clerks 21 4 $8.80
47-2152 Plumbers, Pipefitters, and Steamfitters 21 7 $23.50
35-3021 Combined Food Preparation and Serving Workers, Including Fast Food 21 13 $7.50
17-2141 Mechanical Engineers 20 1 *
15-1021 Computer Programmers 20 1 $20.00
* - Insufficient wage data available
Source: Larimer/Weld Job Vacancy Survey, Fall2004http://www.coworkforce.com/lmi/wra/home.htm


Fort Collins-Loveland MSA Occupational Wages
SOC Occupation AverageHourly Wage Median Hourly Wage
11-2021 Advertising and Promotions Managers $21.72 $20.00
11-3011 Administrative Services Managers $31.44 $31.02
11-3040 Human Resources Managers $34.54 $34.27
13-2011 Accountants and Auditors $24.58 $22.71
15-1021 Computer Programmers $28.50 $27.13
17-2051 Civil Engineers $29.14 $28.39
19-3051 Urban and Regional Planners $27.71 $27.22
21-1022 Medical and Public Health Social Workers $17.77 $17.24
25-2031 Secondary School Teachers, Ex Special & Vocational Education N/A $40,110*
27-1024 Graphic Designers $17.92 $17.38
27-3042 Technical Writers $20.40 $18.79
29-1062 Family and General Practitioners $51.37 $56.54
29-1111 Registered Nurses $22.98 $22.62
29-9010 Occupational Health and Safety Specialist and Technicians $24.39 $24.66
33-3051 Police and Sheriff's Patrol Officers $27.63 $28.70
35-3021 Combined Food Preparation and Serving-Related Workers, Inc Fast Food $7.58 $7.58
37-3011 Landscaping and Groundskeeping Workers $10.88 $10.48
39-5012 Hairdressers, Hairstylists and Cosmetologists $13.25 $12.60
41-2031 Retail Salespersons $10.98 $8.78
41-9041 Telemarketers $10.21 $9.84
43-1011 First Line Supervisors/Managers of Office and Administrative Support Workers $19.81 $18.46
43-6014 Secretaries, Ex Legal, Medical & Executive $11.75 $11.53
45-1011 First Line Supervisors/Managers of Farming, Fishing, and Forestry Workers $13.35 $12.83
47-1011 First Line Supervisors/Managers of Construction and Extraction Workers $25.33 $24.91
49-1011 First-Line Supervisors/Managers of Installation, Maintenance, and Repair Occupations $23.74 $22.83
51-2022 Electrical and Electronic Equipment Assemblers $12.45 $11.65
51-4041 Machinists $9.00 $18.88
51-4121 Welders, Cutters, Solderers, and Blazers $13.53 $13.67
53-1031 First Line Supervisors/Managers of Transportation and Material-Moving Machine and Vehicle Operators $18.53 $19.23
* - Median Annual Wage
(Source: 2003 Colorado Occupational Wages, Colorado Department of Labor and Employment, http://www.coworkforce.com/lmi/wages/2670g.htm

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Business Climate - Utilities

City Utilities:
The City of Loveland's Water and Power Authority provides low-cost electricity, high quality water and award-winning wastewater treatment to the community. In addition, the Public Works Department serves the community with storm drainage, solid waste disposal and recycling, street maintenance, and mosquito control services. Loveland's recycling program has received numerous awards.

Electric Service:
Platte River Power Authority (PRPA), a joint action agency formed by the cities of Fort Collins, Longmont, Loveland and Estes Park, supplies the Utility's electricity and power. PRPA's power comes from federally owned hydro-electric plants; a western Colorado coal-fired plant; Rawhide Energy Station, a 250-megawatt coal-fired plant 18 miles north of Fort Collins; and two 600-watt wind turbines 100 miles north of Fort Collins near Medicine Bow, WY. Loveland's residential customers enjoy low electric rates with only three out of 51 utilities in Colorado providing lower rates. Overall, residential electric rates have decreased by about 18% since Aug 1, 1995. The electric utility is debt-free.

Natural Gas:
Xcel Energy provides natural gas to Northern Colorado. It currently serves over 45,000 customers. Gas is the primary source of space heating in Northern Colorado.

Water:
Thoughtful planning has secured plentiful future water supplies for the region.

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Business Climate - Taxes

Colorado provides a competitive business tax structure that rewards investment and innovation. With very low taxes at the state level, and a wide range of local tax structures, Colorado offers almost unlimited choices to meet the needs of all types of businesses.

For Information About Starting A Business in Northern Colorado
General information about getting started in business in Colorado, plus specific information about licenses and permits may be obtained from the Loveland Center for Business Development.

Business Development
Small Business Development Center
Kelly Peters
5400 Stone Creek Circle, Suite #100
Loveland, CO 80538
Phone (970) 667-4106
E-Mail: KPeters001@aol.com
URL: www.lovelandbusinessadvice.com

Sales and Use Tax:
The State of Colorado collects a 2.9% sales and use tax on goods purchased or used in Colorado that are not intended for resale. Colorado's state sales tax rate is the lowest among 45 states that collect sales tax. (Source: Colorado Office of Economic Development and International Trade)
Legislation passed in 2001 allows for a 50% sales and use tax refund on tangible personal property used for research and development in years when there is a revenue surplus. Major exemptions include:

  • Manufacturing equipment on machine tools over $500 purchased in one calendar year
  • Component parts
  • Fuels and electricity
  • Packaging materials
  • Aircraft parts used in general maintenance
  • Interstate long distance telephone charges
  • Ink and newsprint
  • Farm Equipment and machinery

Local governments may collect additional sales taxes. Exemptions in home ruled municipalities may be different from the state's exemption.

Sales & Use Taxes
(As of January 1, 2002)
Tax Loveland
City sales tax 3.0%
State sales tax 2.9%
Larimer County sales tax 0.8%
Total 6.7%

Corporate Income Tax:
Effective January 1, 2002, Colorado's corporate income tax is a flat 4.63% of Colorado net income, defined as the corporation's federal taxable income with some modifications. All corporations that are located in or doing business in Colorado are subject to state corporate income tax. Corporations are required to file annual declarations of estimated tax if the tax liability anticipated exceeds $5,000.
Colorado is unique in that businesses may choose to calculate their state tax liability on the basis of a two-factor formula (revenue and property) or on the basis of the standard three-factor (revenue, property and payroll), which is less. Furthermore, the apportionment method can be changed annually.

Investment Tax Credits:
Business investments that qualify under the former federal guidelines for an investment tax credit can receive a one percent investment tax credit in Colorado, up to a maximum of $1,000 in any tax year. Excess credits may be carried forward up to three years.

Enterprise Zone Tax Credits:
Businesses in Colorado's urban and rural enterprise zones receive various investment tax credits, new employee tax credits, credits for research and experimental activities, vacant building rehabilitation, and contributions for miscellaneous building rehabilitation, and contributions for various qualifying activities with the enterprise zones. See description of Enterprise Zone benefits in the section labeled Incentives within.

*Example: Business tax credits available to corporations include the following: Investment Tax Credit of 1% of the purchase price with a maximum credit of $1,000 per year. The unused portion may be carried forward for three years. Domestic corporations receiving dividends from controlled foreign corporations can get credit for a portion of taxes paid by the foreign corporation to any state.

For more information about the Larimer County Enterprise Zones, contact:
Lew Wymisner
Larimer County Enterprise Zone Administrator
Larimer County Workforce Center
200 W Oak St, #5000
Fort Collins, CO 80522
970-498-6605; FAX 970-498-6673
email: LWymisner@larimer.org

Unitary Taxation:
Colorado has a liberal "water's edge" base for combined returns that does not apply the unitary tax concept beyond the United States. Specifically, foreign organized corporations, as well as U.S. organizations "80/20" corporation (those with 80% or more property and payroll outside the U.S.) are not included in a combined tax return with the companies doing business in Colorado. A foreign corporation or U.S. "80/20" corporation that does not do business in Colorado will not need to file, and one that does do business in Colorado will file an "entity only" apportioning return. Corporations doing business in Colorado, as well as other states, must apportion to Colorado that portion of their net income derived from sources within Colorado. These corporations may choose to utilize either Colorado Income Tax Act or the Multi-State Tax Compact as the basis to determine their Colorado income.

Individual/Personal Income Tax:
Individual income taxes are a flat rate of 4.63% of federally adjusted taxable income, with some modifications. Local governments in Colorado do not assess income taxes.

Property Taxes:
The state does not levy a property tax. Depending on the location within Larimer County, property taxes will amount to approximately 1.0% to 2.5% of the actual value of real estate. Industrial property is assessed for tax purposes at 29% of actual value.

Unemployment Taxes:
An employer's unemployment insurance tax liability is based on the taxable wage base, which is the first $10,000 of each worker's wage. If covered for the first time, the tax rate will be 1.7% (plus a .22% surcharge) of the wage base or a rate equal to the average for the industry, whichever is greater. Employers who are not yet eligible for the computed rate will be assessed a small surcharge. Beginning with the third and fourth year of coverage (rate calculations begin on January 1st and three years of data are required), the rate is changed to a computed rate based on the employer's individual experience. Most jobs pay significantly more than $10,000 per year, making the effective unemployment tax rate much lower than the 1.7% nominal rate. Colorado ranks 11th lowest in the nation for unemployment insurance premiums. (Source: Colorado Office of Economic Development and International Trade.)

Worker's Compensation:
Worker's compensation insurance is provided by over 200 private companies authorized to conduct business in the State of Colorado. Coverage for the majority of Colorado employers is provided by the State Compensation Insurance Fund, doing business as Pinnacol Assurance. The fund is a permanent, self-sustaining, nonprofit service organization operated for the benefit of its Policyholders and their employees. Employers meeting strict financial and loss control standards are permitted to self-insure under Colorado law.
Recent reforms have resulted in significant premium reductions for most employers. These reductions have saved Colorado employers well over $100 million in insurance premiums alone. Colorado ranks in the middle group of states in comparative worker's compensation costs. (Source: Colorado Office of Economic Development and International Trade)

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